Spanning eight total learning hours, the Measuring the Impact of L&D Certificate program is completed online over the course of two half-days. This certificate program offers the chance to participate in a virtual instructor-led (VILT) class with ample time for discussion, analysis, real-world examples and case studies, and application to your own training programs.

PREWORK: My Evaluation Plan

Approaches to Training Evaluation

  • Discussion of previous L&D measurement and evaluation experience.
  • Introduction to:
    • Kirkpatrick’s Four Levels of Training Evaluation.
    • Training and Development Return on Investment (ROI).
    • L&D Transfer Climate Analysis.

Learner Reactions (Kirkpatrick “Level 1”)

  • When learner feedback (i.e., “smile sheets”) is important.
  • Affective reactions versus knowledge acquisition.
  • Reporting training Level 1 results.

Learning (Kirkpatrick “Level 2”)

  • When it is important to measure learning and types of learning (e.g., knowledge or skill acquisition, attitude or motivational change).
  • Collecting your training Level 2 data and visualizing your results:
    • Pre-post test
    • Knowledge check
    • Post-test only
    • Control group

Behavior Change (Kirkpatrick “Level 3”)

  • When it is important to measure the impact of training on behavior.
  • Choosing a methodology to measure training Level 3:
    • Pre-post assessment
    • Post assessment/Retrospective pre-test
    • Control group
    • Multi-rater feedback
  • Choosing and tracking key performance indicators (KPIs) and target behaviors.
  • Reporting on behavior change.

Business Impact (Kirkpatrick “Level 4”)

  • When it is important to measure the business impact of L&D programs.
  • Understanding relevant business metrics.
  • Identifying how your trainees impact your target metrics.
  • Defining improvement and understanding sources of training data.
  • Isolation techniques and visualization:
    • Control group
    • Participant attribution
    • Participant estimation



Return on Investment (ROI)

  • Defining ROI/the basics of the ROI formula.
  • Calculating the components of your ROI formula.
  • Understanding your training ROI calculation results.

Transfer Climate Analysis

  • Defining the training transfer climate and identifying common factors that impact the transfer of training.
  • Choosing the right climate factors.
  • Collecting L&D climate data.

Case Studies

  • Leadership training evaluation
  • Sales training evaluation
  • Conflict management training evaluation

Capstone Activity: Application in Your Own Training and Development Programs


Visit the FAQs page, or contact us to speak to someone directly.