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Why Recruiters Need Sales Training

2 min read
Unless you have an employer brand like Google, Facebook or Amazon, you'll need to get in line to find and locate top talent. The talent war continues to rage on.

Can Game Theory be Applied to Selling?

3 min read
Simply stated, game theory is the study of mathematical models. It is mainly used in economics, political science and psychology.

How Does Schema Influence Your Customer’s Decisions?

2 min read
How often have we looked back after we made the decision and questioned why it was so difficult? There is a good possibility that aspects of the decision were not clear at the time. There were unresolved issues, uncertainty and doubt.