Thursday, September 3 | 3:00 – 4:00 p.m. E.T.

Is your training department constantly having to prove its worth to management? Do you see performance problems in your organization that you could help solve, but stakeholders won’t listen because you are simply expected to develop and deliver training classes? Is PowerPoint the only tool you can get authorization for? Many training departments don’t get the support and resources they deserve, because they can’t effectively tie training delivery to the organization’s bottom line. Yet, without effective training, your organization cannot function properly. How can you change that dynamic?

In this session, participants will learn how to position training programs and content to maximize employee performance and improve stakeholder recognition and support. Let Shariem Saterfield of Farmers Insurance show you how to stop justifying your activity and start demonstrating your value today.

What you will learn:

  • Participants walk away with five actions to take to maximize their impact.
  • Participants will learn the difference between respect and regard, and how to tell which way their stakeholders view them.
  • Participants will learn how to position their training program to improve stakeholder recognition and support.
  • Participants will learn how to brand themselves as professional learning consultants rather than training delivery specialists.


Shariem Saterfield CPTM, Learning and Development Consultant, Farmers Insurance
Shariem Saterfield is an ATD-certified master performance consultant with over 20 years of training and professional development experience. Having worked for companies such as IBM and Countrywide Financial, she currently serves as a learning and development consultant with Farmers Insurance – designing, developing and delivering virtual and live training events and programs for the Business Insurance Group. In addition to her job at Farmers, Shariem conducts professional development workshops and provides professional development coaching and consulting to professionals looking to reach new heights. Using humor, tough love and an abundance of positive energy, her goal is to accelerate the awesome in everyone she meets!