As L&D professionals, we should follow marketing’s example and create the right content for our audiences at the right time, leverage data to better understand what content is needed when and design unforgettable learning experiences along the way.
Tag: strategy
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The training organization is a key business area that must be led strategically by innovative executives. CLOs and training managers must lead the change.
Our learners need to see why learning matters to them, why it will make their lives better. They need to believe the course will improve something they value. In short, they need to be sold.
This is the time of year that our team at Training Industry reflects and takes inventory of the ideas that have impacted our industry over the past 12 months, and a look ahead to the trends that will impact our business moving forward.
As we learn more about the brain, it appears that there is a new trend on the horizon: 95 percent of brain activity is unconscious—and in order to tap into the full potential of our employees, we have to train them to unleash the power of the...
Despite the fact that the economic crisis is largely behind us, many trainers are still feeling its impact. New technologies are creating a momentum that offers opportunities for the innovative trainer, while the real experts have to consciously position...
Do you know when your onboarding, sales training or customer service curriculum will break, and why?
Learning and development (L&D) managers must be able to translate how learning efforts relate to business expectations. If you expect to build credibility within your organization, then it is time to start showing your business credentials.
Constant change and uncertainty have exhausted buyers. The global economy has made every major purchasing decision seem like life or death. Customers today are trying to keep up with changing marketplace dynamics by innovating and taking their company from
It used to be that the marketing department lived in the world of branding and brochures, and the sales department operated in a silo with little to no contact with marketing. However, things have changed.