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It used to be that the marketing department lived in the world of branding and brochures, and the sales department operated in a silo with little to no contact with marketing. However, things have changed.
I remember it clearly. The year was 1993 and I was in my elementary school’s computer lab, debating whether to “ford the river” in an effort to lead my family to prosperity and food sources or chart an alternative path, all while trying not to die...

Cross-Cultural Training

4 min read
Somewhere on a small island located in the Pacific Ocean, a group of 10 employees are settling down in the training room of their call center. The organization has recently been awarded a contract for an aviation firm based in the Middle East.
As the Super Bowl is now in our rear view mirror, we can reflect on the two teams that participated. How did these teams survive the gauntlet of both the regular season and the playoffs in order to reach the Super Bowl? The answer is strategy, preparation...
An immense amount of money is being invested into training employees and for good reason. No matter what industry you are in, technology can only take you so far. Employees ultimately drive a company’s innovation, growth, customer engagement and profits.