The future of internal communications (IC) is assured, but there is huge variation in how practitioners anticipate its evolution as a conversation between the organization and its people.
Tag: Storytelling
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There is a genre that engages the mind like no other: the murder mystery. One of the reasons for its success is that, instead of providing an entertainment experience, this genre forces you to actively employ your own cunning as you consume the media.
Sales professionals today are uniquely positioned to seize on this challenge when they learn to combine the persuasiveness of data with the familiarity of story structure in selling. Here, we break this process down into three parts.
What can we learn from Marvel? When we engage with a story, whether it’s in a movie, a book or other format, our brains respond as if they were actually experiencing what’s happening in the story. That’s why storytelling is such a powerful learning...
SalesHood, the industry leading sales enablement platform optimized for high-growth sales organizations, announced SalesHood Stories, a new enterprise story sharing platform.
Selling something with a good story doesn’t trick people into paying more money for it; it’s actually worth more money to them.
It’s been an exciting year in the training industry, filled with so much transformation and change.
Neuroscience tells us that humans respond more powerfully to stories than plain facts or data alone.
Numerous studies have proven that images are a powerful way to tell a persuasive story and improve learning.
There are four tools that have been shown to work with people worldwide: story, video, interactivity and localization.