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The New Age of Selling Is Here: Are Your Reps Ready?

4 min read
As our contexts and our audiences’ wants and needs evolve, sellers must evolve with them. It’s beyond time for salespeople to dispense with their outdated playbook and adopt a more nuanced and flexible approach.
When successfully deployed, field trainers improve onboarding, help new hires develop their skills and enhance coaching for existing sales reps. That said, many FTs could be better equipped for their roles through the development of enhanced people skills.