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The Power of the Playbook

3 min read
An effective combination of training and tools to reinforce and support the training leads to better outcomes. Playbooks are a powerful tool to help business teams not only to act as one but also to adapt as one.
Costello, a real-time sales playbook platform that helps sales professionals consistently have great conversations with buyers, announced this morning that it has raised $2.1 million in seed funding from strategic investors.