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The 4 Activities a Sales Manager Should Coach

2 min read
There are four key sales activities that are critical for sellers but not always directly observable. Sales reps’ performance can be much improved if they receive appropriate coaching from their sales managers on these topics.

Moving the Needle on Your Sales Training ROI

3 min read
Organizations invest in training to move the needle on performance. Nowhere is this more important than with sales training, where the expectation is, ultimately, to increase top-line revenue with greater efficiency and at stronger profits.

How to Drive New Behaviors With Psychology

3 min read
Forty percent of Americans make New Year’s resolutions, and only 8 percent achieve them. Training leaders should take note of this abysmal statistic, because it reflects something critical about the difficulty of achieving lasting behavior change.

How Role-Playing Can Boost Sales Coaching

3 min read
Practice is essential to high performance, and in sales, we practice our craft with role-play. If you are serious about sales coaching, role-play has to be in your bag of tricks.