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When you start to think about designing a new training program, is your first thought something like this? “We have this knowledge about X. Our job is to try to find a way to cram all of it into people’s heads as quickly as possible.”

User-Centered Design Through Learner Personas

3 min read
Marketers develop profiles that describe their real and potential customer base. Based on these personas, they then develop content that resonates with them. L&D professionals can also leverage this user-centered approach to create better and more engaging