Global sales training is frequently a Herculean endeavor. A successful, company-wide, international training event can create consistency across the organization, bolster a sales organization’s revenue long-term and improve frontline reps’...
Coaching, training and selling have many things in common. They are all about focusing on the customer (whether that customer is internal or external), understanding their specific needs, and taking them on a journey of discovery and commitment.
Regardless of where a company is headquartered, people often believe the company and its employees think and function the same way at every location. This HQ-centricity creates cultural blind spots that hinder the success of global implementations.