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The Weakest Link in Sales Training: Reinforcement

3 min read
Acknowledging that high-quality, customized content and an engaging, experiential learning format will greatly improve the forgetting curve, reinforcement is still the great unmined resource to ensure sustained performance improvement and ROI.
Imagine you provide employees with a great seminar on essential leadership techniques. Even if everyone loved it, the sad fact is that no matter what you say, no matter how well you say it, research proves that 90 percent of the content will be forgotten