A return on investment forecast will compare the monetary value that your project will deliver with the anticipated cost of the project.
Tag: communicating value
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People want to do business with people they trust, and people tend to trust people who understand their perspectives and challenges.
As sales leaders, it’s our job to help salespeople understand that objections are ultimately positive and, for the most part, predictable.
To make the customer buying experience about the customer — whether he or she is a lead, a prospect or a longtime buyer — sellers need to act on the opportunity to establish a connection at all stages of the sales cycle.
If something is a commodity, it’s like everything else in its category; it’s interchangeable. Human beings are unique and irreplaceable — but the work we’re associated with might not be. When your work seems replaceable, you're ripe for...
Learning leaders need to engage with executives with the understanding that they may believe in the value of training, but nothing else is guaranteed.
Most salespeople work for companies where their success depends on acquiring new clients from their competitors. The skill sets required now are different than the ones required in the past.
While this issue can’t be solved overnight, here is some guidance that will help you on your journey to quantifying your value to your business partners.