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Rehumanizing Leadership

3 min read
Great leaders are lifelong learners and coaches. They set the tone for how people will work together. They visibly learn and grow in the face of challenges. They play on the edge of chaos, making sense for others in conversations for critical change –...
When asked to define "selling," buyers and sellers often use words like "convincing," "persuading" and "overcoming objections," and few companies recognize that people would rather buy than be sold to.
It used to be that the marketing department lived in the world of branding and brochures, and the sales department operated in a silo with little to no contact with marketing. However, things have changed.