The Brooks Group
Award-Winning Sales & Sales Management Training
With nearly 40 years of industry experience, The Brooks Group achieves sustainable sales culture transformation for clients by delivering targeted training that becomes operationalized by integrating into an organization’s existing systems.
Benefits of Working with The Brooks Group
- Implement a Streamlined, Consistent Sales Process using a sales process shown to double chance of closure.
- Preserve What’s Already Working with training that’s designed to thread into your existing operating systems.
- Hire Only Top Sales Performers using our proven, whole person assessments.
- Reinforce with Sales Management Training once your team masters the fundamentals, your reps and managers will continue to hone and improve their skills.
- Create a Coaching Cadence with Sales Coaching Programs based on intensive best practices research.
- Improve Revenue Predictability when reps and managers get on the same page around a predictable, easy to use sales and sales management process.
- Overcome Lower-Priced Competition with our wildly popular, tactical and easy-to-implement program, “How to Sell Against Lower Priced Competition.”
Some of Our Clients That The Brooks Group Has Helped Overcome Sales Challenges
Just a Few of the Industries We Serve
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Sales Challenges that The Brooks Group Can Help You Solve
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Inconsistent Sales “Operating System”
Whether everyone is winging it or different divisions are using different language, we’ve shown we can get sales teams using the same language to win more deals within 3 months when we align salespeople and managers under a single selling system. Sales reps and sales managers marching towards a common goal need a common language. |
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Underperforming Channel Partners
Whether everyone is winging it or different divisions are using different language, we’ve shown we can get sales teams using the same language to win more deals within 3 months when we align salespeople and managers under a single selling system. Sales reps and sales managers marching towards a common goal need a common language. |
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Technical Salespeople Unable to Have Strategic Business Conversations
By teaching technical salespeople our consultative sales process we give them the skills they need to be seen as strategic business advisors, not product specialists. Salespeople who focus on what’s valuable to the customer get more sales opportunities and win more often. |
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External Disruptor or Internal Transformation
Changes inside of your company and in the marketplace can have you wondering if your existing team has the right skills to succeed. We can help you figure out who can make the leap and who can’t. |
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Salespeople Refuse to Sell New Solutions
Salespeople too transactional or too focused on old products? We can arm them with the right questions and the right messaging to reduce their resistance or anxiety and get them selling unfamiliar solutions. New solutions can also make the difference between low and high margin sales. |
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Sales Managers Aren’t Coaching Reps
This is usually a combination of several factors: lack of knowledge, talent and an inability to create unique environments in which reps motivate themselves. Our sales management training programs are proven to turn sales managers into sales coaches. |
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Excessively High Turnover
Hiring strong salespeople that will stay with you (and that you don’t have to terminate) is the #1 challenge that sales leaders face. The good news is that by using our validated, EEOC compliant assessment tool, you can drive your turnover rate down by 30% as one of our clients did. A complimentary assessment on one of your team members is a good way to see how it works. |
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You’re Narrowing Down Sales Training Options
The sales training marketplace is crowded and most of the players make similar claims. Arm yourself with our free ebook, titled 23 Tips for Choosing A Corporate Sales Training Provider. Download Now |
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Available Downloads
What is Sales Culture | Sales Training Buyers Interview Guide |
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