This study, exploring data from 367 sales professionals across a range of industries, provides insights about what sales professionals find effective (or ineffective) in the structure of a sales academy.
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Training Industry, Inc. and Sales Performance International, Inc. have released a new research report investigating learner perceptions of sales training.
Coaching provides vital opportunities for training follow-up and on-the-job learning, helping to close the gap between L&D and in-role performance. How are organizations leveraging such programs to support sales operations?
Sales training is vital to firm performance and effectiveness, particularly during periods of organizational change where new skills and roles, or dynamic market factors, need to be addressed to maintain a competitive edge in the sales landscape.
Sales training and sales effectiveness has been a cornerstone of many organizations' strategies to increase revenue and drive efficiency.
While close to 90% of organizations provide some form of coaching to their sales representatives, these programs' effectiveness varies considerably.