Sydney – March 2, 2020 – Multi award-winning Sydney-based immersive media company, Start VR, today announces that it has a new name, logo and website. This extensive rebranding initiative is reflective of the business’ new focus on enterprise learning solutions, delivered via virtual reality (VR) and augmented reality (AR) platforms. The company is now known as Start Beyond.

Start Beyond’s vision is to enable people to see the world differently, improve their productivity, and increase their skills and knowledge.

Since Start VR’s inception in 2015, VR and AR technologies have grown rapidly and are now an established media platform. The company’s rebrand to Start Beyond is reflective of this maturation of spatial computing.

Forecasts indicate that within 5 years the training industry will grow to the size of US $80 billion globally, and Start Beyond’s new focus comes as a response to the increased demand of Australian and Asia Pacific markets. Start Beyond’s products will extend beyond VR and AR to cover all facets of spatial learning

“Human resources (HR) and learning and development (L&D) departments are pursuing more effective training solutions, and employees are demanding more engaging and relevant training experiences” said Kain Tietzel, CEO at Start Beyond.

“Immersive learning places the user in realistic and interactive environments to deliver memorable experiences. This dramatically increases knowledge retention and delivers training solutions that are more cost effective than location-based learning, and more consistent than face-to-face training.”

Angus Stevens, Managing Director at Start Beyond, offers “We’ve streamlined the process for delivering VR/AR training, and off the back of this success many of our clients have been quick to move from pilot to large scale, company-wide programs.”

“The “power of doing” has a huge impact on skill development and is proving to be the most effective way to deliver employee onboarding, soft skills, simulation, compliance, and certification training across a range of industries,” he added.

You can see Start Beyond’s work on its new website.

About Start Beyond 

Start Beyond is committed to building a world where spatial learning (VR & AR), moves people to see the world differently, increases knowledge retention, improves productivity & drives business growth. Since 2015, Start Beyond has been delivering award winning, immersive cinematic experiences. Based in Sydney, Australia the company has developed over 200 VR & AR projects, published to over 80 organisations, businesses and government departments across the world. Clients include The Australian Government, The Sydney Opera House, Qantas, UTS, St John Ambulance, Facebook, Tricentis, Pernod Ricard, The Commonwealth Bank, Telstra and Samsung.

Download press kit photos and logos here.