NEW YORK — May 12, 2022  CoachHub, the global leader in digital coaching, today announced a strategic partnership with EMCC Global, a professional membership body that sets ethical and accreditation standards for the coaching industry. Through the five-year agreement, the two parties will collaborate on raising professional standards in the coaching industry. The partnership is the first of its kind between a global professional body and a global coaching company, marking a unique step forward within the coaching industry.

While improving standards for digital coaching, CoachHub and EMCC Global will also collaborate on specific projects such as improving research and development, and diversity and inclusion within the industry. CoachHub will also provide webinars and other digital resources to EMCC Global’s more than 10,000 members, sharing knowledge about delivering convenient and accessible coaching experiences through digital platforms.

“I am delighted to continue democratizing coaching through a partnership with the EMCC Global, an organization that plays a key role in developing standards in our otherwise unregulated industry,” said Professor Jonathan Passmore, SVP of Coaching at CoachHub. “I will lead collaborative research projects between the CoachHub Coaching Lab and EMCC Global research committee that will develop a more inclusive and innovative coaching industry.”

Since its creation in 2003, EMCC Global’s vision has been to develop, promote and set best practices for mentoring, coaching and supervision for the benefit of society.
“Technology and new business models are changing every aspect of our daily and business lives. In this respect, the growing presence of platforms in the coaching market offers various opportunities and challenges,” said Dr. Riza Kadilar, EMCC Global President. “We greatly value our collaboration with CoachHub as it will pave the way for evidence-based research that enhances the value proposition of this new business model to all stakeholders.”

“Partnering with EMCC Global will uncover unmatched insights into the field while improving the industry’s standards, research and inclusivity,” said Yannis Niebelschuetz, CEO of CoachHub. “We’re driven to develop an industry that truly democratizes coaching by providing high-quality, science-based business coaching that is inclusive of all people.”
Find out more about CoachHub’s Coaching Lab at

About CoachHub
CoachHub is the leading global talent development platform that enables organizations to create personalized, measurable, and scalable coaching programs for the entire workforce, regardless of department and seniority level. By doing so, organizations are able to reap a multitude of benefits, including increased employee engagement, higher levels of productivity, improved job performance and increased retention.

CoachHub’s global pool of coaches comprises over 3,500 certified business coaches in 70 countries across six continents with coaching sessions available in over 60 languages, to serve more than 500 clients. CoachHub’s programs are based on advanced R&D from our Coaching Lab, led by Prof. Jonathan Passmore and our Scientific Council. CoachHub is backed by leading tech investors, including Draper Esprit, Holtzbrinck Ventures, Partech, RTP Global, Signals Venture Capital and Speedinvest. In September 2021, CoachHub acquired French digital coaching pioneer MoovOne to build a global champion focused on jointly democratizing coaching.

About EMCC
The EMCC is a global coaching, mentoring and supervision association established in 1992. EMCC is made up of Affiliated Countries & Regions in Asia Pacific, Belgium, Croatia, Cyprus, Czech Republic, Denmark, Finland, France, Germany, Greece, Hungary, Ireland, Latin America, Italy, Luxembourg, Netherlands, Norway, Poland, Portugal, Romania, Serbia, Slovenia, Spain, Sweden, Switzerland, Turkey, Ukraine and the United Kingdom. We have over 10,000 members across more than 86 countries worldwide.
EMCC exists to develop, promote, and set the expectation of best practices globally in mentoring, coaching and supervision. Our vision is to be the ‘go to’ body in mentoring, coaching and supervision.