Localized eLearning based on multilingual training platforms is a viable solution to help you engage and upskill your globally dispersed workforce. Whether they are employees, partners, customers or distributors, localized eLearning is a simple and effective way to maximize your training program’s success.

Switzerland is the perfect example of multilingual learning benefits. Switzerland has four official languages: German, French, Italian and Romansh. But in reality, many more are spoken. This makes Switzerland a good test case for multilingual training platforms as in the marketplace, this hallmark is a unique selling point of “Swiss made.”

Benefits of Multilingual Training Platforms

When we think about multilingual training platforms, we don’t think only about the language of the learning content. In fact, both language and cultural factors affect an individual’s capability to learn and assimilate knowledge. In this case, simply translating eLearning content is not enough. The content needs to be localized as well.

Localization includes the transformation of the training material, portal interface and content, so that it appears to have been made especially for the local user. This means modifying interface and content visuals, text, audio contents and more to match the culture and behavior of the learner’s specific location. Localization also takes into account changes to the way data is presented, such as units of measurement and date formatting.

Here are four benefits to multilingual learning platforms:

1.   They Ensure Safety

Leave no room to misunderstanding by correctly translating and localizing manuals and guides. This will help learners use your product or service safely and effectively.

2.   They Engage Your Workforce

Localization is a great way to ensure that every member of your organization receives the same high level of respect and attention, which will help them feel like a part of your organization.

3.   They Ensure Compliance

Localization also takes into account local rules and regulations to help you guide your workforce through it and avoid a costly compliance breach.

4.   They Can Increase Your Revenue

As a result of the benefits outlined above, we understand that the potential returns on spending on localized training are high, and that investing on localized eLearning in no luxury.

A Real-world Example

A large media group with a global presence, CANAL+ offers TV channels worldwide through its subsidiary CANAL+ International.

CANAL+ International is responsible for the animation of the distribution network across 40 countries and territories including various regions such as Europe, Africa, Indian Ocean, the Caribbean, Asia and the South Pacific.

CANAL+ International delivered online training to 15,000 learners across the globe thanks to a localized approach that customized the learning to include:

  • Content available in over 15 languages.
  • Customized visuals according to the learner’s region.
  • Solutions to common challenges within and between countries.
  • Ambassadors for each region.

7 Tips to Get Started With a Multilingual Training Platform

  1. Pay attention to the User Experience

In terms of ergonomics and usability, no significant differences exist between cultures. It is rather a different perception of design (i.e., preferences, tastes and colors). For example, we’ve found that continental Europeans prefer Scandinavian-style simplified models, Anglo-Saxons opt for Netflix-style visual richness and Asians priorities a wealth of functions and pages filled with information.

  1. Start with a Proof of Concept

Before global deployment, it’s important to first test a proof of concept on a reduced, but international, population. Then, you can learn and improve on this scope if necessary.

  1. Be Multicultural

Take into account the specific features of the different countries or populations.

  1. Anticipate Translation

Adopt tools for translations in language tabs for both portals and contents.

  1. Decentralize Localization

Decentralize as much as possible and facilitate localization for eLearning contents in particular, but also leave the autonomy for learners to organize their content according to their preferences.

  1. Spread Mobile Learning Use

The majority of the world’s population now owns a smartphone. Take into account that your learners can, and likely prefer to, use their own personal mobile device for training.

  1. Pay Attention to Sensitive Markets

If you wish to train in a sensitive, regulated market, such as in China or Iran, team up with a well-established localization provider with knowledge of the laws and regulations of that area.

Achieving Learning Goals

The combination of a multilingual training platform and localization makes digital learning content appealing, relevant, interactive and effortlessly understandable, no matter the learner’s location or language.

Localizing training content allows companies to connect with the entirety of their global workforce, which will increase their engagement and retention and boost productivity as a result.

Use the tips outlined above to unleash the potential of your learning ecosystem with a multilingual and localized learning platform, and take advantage of the full opportunity of this modern, cost-effective way to train large volumes of people — wherever they are in the world.

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