Palo Alto, CA – June 19, 2018 – Bevy, an enterprise community event platform, announced today it has raised $6.4 Million dollars from investors: Upfront Ventures, renowned author and Stanford professor Steve Blank, Ryan Smith and Jared Smith, co-founders of Qualtrics, and Aaron Skonnard, CEO of Pluralsight. Bevy raised funds to increase their growth rate and expand the team.
The Bevy Platform
Bevy helps enterprises manage, scale, and track their community events and impact. For the first time, Bevy makes scaling a global events community easy facilitating millions of in-person conversations for clients like Atlassian, Duolingo, Docker, Evernote, and Startup Grind. Bevy is a pioneer in a new marketing trend called Customer to Customer (C2C) marketing that gets prospective and current customers talking to each other.
Bevy was created by the co-founders of Startup Grind to solve the frustration they felt using the available technologies to scale their global events community. Startup Grind is one of the world’s largest communities for startups with chapters in 400 cities. The technology behind Bevy was spun out into a new company in 2017.
“Bevy is positioned to help companies build customers and brand through scaling community events,” said Derek Andersen, CEO of Bevy. “Our team has been solving this problem since 2010 — and we are thrilled to build a product for marketers looking to create deeper relationships with their customers. We help companies spread their products and values through rich in-person interactions.”
“C2C marketing is most powerful through events on a massive scale that are run by customers but powered by the brand owner. The marketing team can’t be everywhere at once but customers actually are. The magic is around bringing people physically together where the brand is the glue that binds them,” said Kobie Fuller, General Partner, at Upfront Ventures. “It becomes electric when done correctly and helps bring more people outside of the customer base-in. Combine this with the fact that millennials and GenZ are prioritizing experiences more than anything else gives brands the opportunity to get ahead should they invest in these tactics.”
About Bevy:
Bevy is an enterprise community events platform use to scale their in-person events and experiences. Created by the founders of Startup Grind, Bevy is a pioneer in Customer to Customer (C2C) marketing with clients including Atlassian, Duolingo, Docker, Evernote, and Fiverr. Headquartered in Palo Alto, CA, company values include doing right, being kind, and building a legacy.